They Did What I Couldn't: Volume AND Personalization

Alex Nichols

Lead Web Engineer

,

DNA.inc!

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James:Um, Alex, I just want to say, yeah, I mean, it's, you know, I know Joe kind of mentioned this as well, but it's so amazing to kind of see this great result that you've gotten, kind of how happy you were with the program. Like, I remember a call very distinctly. I was, man, Alex is such a nice guy. I very clearly remember like how great a relationship you had with your wife. This guy is just like a model, you know, person. Like, would love to see him have a phenomenal outcome here. And seeing what happened. I mean, it just, you know, it's why we do what we do.

Alex:Yeah. And you were a big part of why I kind of turned the corner on deciding to do this, too, James. Our conversation was actually really good. Like you were saying, the personalities meshed really well, I felt like, and it just felt like you had a good belief that there was value here and belief that you could help. And that goes a long ways with me.

Um, you know, authenticity is not something that I can tell you why I felt like you were authentic, but everybody I've interacted with at Relentless, I've felt that same authenticity of, you know, we're a scrappy team. We're trying to get this done. We think we have a product here that's special. And I tend to agree with you.

That's the other thing I want to mention is the confidence level that y'all helped me get to was way higher than it would have been otherwise. You know, when I first signed up with y'all, I was a little skeptical because, you know, you have to be. And I was definitely, as I went through the onboarding process, getting more and more interested in how this all worked and seeing the results and seeing it go through the process.

I really appreciate that y'all are fairly transparent with what the system's doing, how it's tweaking the resume, why it's making decisions. I saw in there it even expresses why decisions are being made for what to apply for and what not to apply for. Like that's really helpful information when you're a job seeker and you're looking at these millions of job postings out there and trying to figure out which ones are worth looking at and which ones aren't.

And then the advice on how to structure my resume information and how to tell a compelling story really got me over that initial hump of getting resumes out there, getting things put together in such a way that I felt confident that I would get results. And that was super helpful.

I will say straight up, I 100% felt much more confident going into finding a job than I would have otherwise.

I do want to mention one last thing. You know, I've got a friend who was a principal engineer for probably 5 years at Nordstrom, went to another job, got burned out, and the thought of looking for another job was so frustrating to him that he actually now works at a grocery store. And I haven't been able to get anything out of him as far as, hey, are you thinking about doing the tech thing again or are you just done? But I think honestly, looking for a job was the thing that burned him out the most.

And that's been a fear of mine, and you guys definitely soothed that fear. So you may have saved my career quite frankly. But even if you didn't, you definitely saved my 2026. I will say that for sure. So thank you all very very much.

I do think ultimately, once I got let go from Nordstrom, which I think was more timing related than anything, that's when the interviews started really kicking off because September through December is not the best time to be looking for a job anyways. But once we hit the new year, I was getting three or four interviews a week and that was outstanding. It really was. I did not expect it.

Not all of them were places I wanted to work and a lot of that was on me for not maybe being a little bit more descriptive in some of the fields that y'all offer, but all of them were quality opportunities. For sure any one of them would have been a fine job to have. A lot of them were, I'm looking for a remote role, as I'm sure you hear a lot. Most, 99% of them were hybrid, so that was a frustration, but wasn't one that I blamed y'all for. That's just the way the world's working right now.

But all of the opportunities, if I was willing to go hybrid, would have been ones that I would have been probably chuffed to have. Oracle was an interview loop that I went through that I probably wouldn't have even applied for myself because it just wouldn't have occurred to me as being a viable option.

The one that I actually ended up turning down was Andural, which is the defense contractor that Peter Steel started. And to be honest, that was on me.

James:I focusing on getting resumes out there and the fact that y'all were going to tweak the resume for each job role, which is what I did when I found my job previously. That was the feature I thought, okay, this is worth spending the money on. So personalizing every one of those resumes to every one of the roles, and doing that at scale.

Alex:Yeah, 100%. I could either do personalization or I could do volume. I can't do both. And you guys were offering both. And that was where I thought, okay, this is worth taking the jump.

And to be fair, I talked to my wife about it for a few days before making the decision because she was skeptical just based on the financial outlay I was going to have to do. But by the time we got to the end and I was telling her about how y'all were going to do that, she came around and was like, okay, I see why you want to invest the money in this. Let's go for it.

And it didn't hurt that she knew I was miserable at my job and she would have been happy to spend money to make me happy regardless. But again, it's that value proposition of scale and personalization which really tipped me over the edge.

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