February 4, 2021
Author, Founder Relentless
Figuring out how much $$ to ask for doesn’t have to be hard.
Offer to split that value equally so both you and the other party gain from the transaction.
Sometimes, you don’t have all the information so you need to make assumptions and/or ask questions before you can create the model, but this approach is still my favorite way to approach orgs & sell myself or a product I’m working on.
Here's an xample of how I’ve done this in the past in a sales process with a venture fund that is trying to raise money below.
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